Ever since its release in 2003, WordPress has shaken the website development industry from its base. It supports more than 60 Million (Mn) websites and roughly 30% of top 10 Mn websites are WordPress based. You can find a lot of plugins and themes for free and pay for almost all kind of functionalities. This allows a normal user to develop the website himself without knowing much of coding. When it comes to simply a blog, WordPress is the best of all by a huge margin. Simply set up the structure and pattern and get to write your blogs. Every website has a blog page inadvertently and that is where WordPress comes into the picture. The picture will be clear by the end of the article. Before that let us look at some of its strong points to get you started:
WordPress has a nice robust platform that allows you to create new pages and blog articles. You can switch between themes and play around with customization. You have functionalities like comments approval and rejection, pagination, choosing different pages for landing and blog and much more. All of these requires a lot of effort to hand code and is available for free through WordPress.
Through WordPress user tab, you can also assign roles such as editor, contributor, SEO editor etc to different people. More information on roles is available on WordPress codex website which is a repository for all information and documentation related to WordPress.
A set of plugins is available to help you add extra bits of code that you do not want to code. Do not go full blast in using these Plugins as they make the website heavy and the page load speed increases by a good amount. Instead, select only the ones that you really need. Plugins like the contact form that you can either code or get it done and do not need to be changed on regular basis can be avoided.
One plugin that you really need to have is Yoast SEO which is a good life saver for SEO of your website. Let’s look at some of its features:
- Edit Snippet: This helps you to enter Title, description, URL and also a focus keyword for the blog. You can also specify if the article is a corner article to build an SEO strategy around it. The bars below highlight to keep you within the word limit. These little inputs are called as on Page SEO and have been covered in my previous articles. In normal websites getting this facility can be a tricky (I have never seen have one).
- Analysis of SEO: While you are editing the SEO snippet or the article, Yoast SEO Plugin gives you an analysis of the SEO and recommends changes to keep you on track. Following these many steps and check without Yoast is a real nightmare.
- Readability: This tab in Yoast allows you to make sure that the article is easy to read online through various check. Writers tend to be expressive in nature and write long sentences which can be fairly difficult to read online. These steps help blog writers to make their writing adaptable for the digital world.
- Yoast Premium: Although the sales pitch has a list of points for you to pay for it the only point worth the money is the optimization of up to 5 keywords. This can be a good strategy for pushing your blogs ahead. Rest all points do not hold that much value.
When not to use WordPress
Although with some really good features, WordPress still has its own limitations and should be avoided in below cases:
- For big projects like e-commerce: It has a plugin called woo-commerce which supports e-commerce but does not provide a lot of help. If you are really doing a big e-commerce and not a small one you need a bigger platform than WP.
- Complicated functionalities: If your website has some complicated functionalities, it might be a good idea to avoid WP and go the old fashioned way of hand coding or even using a framework.
- You want to expand in near future: Any plans of bringing in new ideas or expanding on current ones, avoid WP. The code that you have right now will not be of any use and you might have to start from scratch again.
How to Customize your Blog Page in any Website?
Simply create a folder and name it as “blog”. This is the folder where the user will be directed to when the user clicks on the blog tab in the navigation.
Inside this blog, folder put the WordPress root files which helps the WordPress engine to run on your website. The file structure might look something like this. Inside the WP-content will be a themes folder which has your theme to use. There are a few other steps like setting up your database which is easy and your website develop might be able to help you out easily.
Through these small steps, you will be able to set up your blog page on WordPress while keeping the remaining structure in some other language.
YoCreativ’s own website is on Laravel (Framework of PHP) while the blog is on WordPress. With the amount of work we handle Vis a Vis the team size, it will be impossible for us to work efficiently without blogs. On the same hand, we do not want other features of WordPress to build other pages which are fairly easy to build in other languages. If you need any help in WordPress or any other language feel free to connect with us.