Healthcare SEO Services – YoCreativ

SEO or search engine optimization refers to the practice of optimizing websites to help them appear at the top of the search engine result page (SERP). Therefore, healthcare SEO means search engine optimization practices that focus on enhancing online visibility of healthcare services, products, clinics, hospitals, and other related services.

Local SEO Optimisation

We offer complete SEO services for healthcare providers, which include local SEO for doctors and healthcare sectors, including:

• ✔
  Google Business Profile setup & optimisation
  We help you optimize your healthcare site by creating a Google Business Profile setup and optimising it according to the search engine.
• ✔
  Location keywords and map rankings
  Once your business profile is ready, our experts will take care of location optimization by identifying and including location-specific keywords and map ranking to optimize your website for local search engines.

Medical Website SEO Audit & Fixes

At YoCreativ, our experts also offer medical website SEO audits & fixes. Like any other industry, healthcare SEO services need regular audits and fixes for optimal results. Our healthcare SEO audit and fixing services include:

• Site speed
  We take care of the technical aspects of your website by ensuring faster site loading times and reduced bounce rates.
• Mobile usability
  Our experts boost mobile usability — many users never return to a site that has mobile issues.
• Schema integration
  We integrate schema and combine relevant data sources to increase your site’s visibility in search results.
• Fixing broken links
  We find and fix broken links to prevent 404 errors that hurt UX and SEO.
• Poor structure
  We improve website architecture and information hierarchy to strengthen the user experience and rankings.
• Other technical issues
  From crawlability to indexing and server errors — we address any additional technical issues affecting your site.

On-Page Optimisation

Our healthcare SEO services also incorporate on-page optimisation for different healthcare professionals and sectors, including doctors, clinics, and hospitals.

• Optimising service pages
  We offer service page optimisation for healthcare services, including cardiology, gynecology, orthopaedics, and more.
• Meta tags, headings, structured content
  We create SEO-optimised content with proper meta tags, headings, and structured content to improve search visibility and attract more traffic.

Content Marketing for Healthcare

Our SEO services for healthcare also include content marketing strategies to help strengthen your site’s visibility. Our healthcare content marketing strategies involve:

• Educational blogs
  Educational blogs play an important role in healthcare SEO, helping to attract curious audiences and convert them into potential customers.
• FAQs
  An FAQ section drives a good amount of traffic by answering common questions users search for, making your site more visible in search results.
• Service descriptions
  We include concise service descriptions so your healthcare services can appear higher on SERPs when potential patients search for them.
• E-A-T principles (Expertise, Authority, Trust)
  We create content that aligns with Google’s E-A-T principle, improving your site’s credibility and boosting visibility in healthcare searches.

Online Reputation Management

Our healthcare SEO services go beyond the regular search engine optimization efforts. We also offer online reputation management by providing these services:

• Managing reviews on Google, Practo, Justdial, etc.
  YoCreativ experts help you actively manage your business reviews on third-party sites like Practo, Google, and Justdial. This improves your reputation and builds greater public trust.
• Encouraging genuine patient testimonials
  Healthcare site reliability depends heavily on genuine customer feedback. We encourage real patient testimonials and success stories to enhance trust and credibility.

HIPAA-Compliant SEO Practices

HIPAA compliance is mandatory for a healthcare website to run smoothly and gain audience trust. Our healthcare SEO services are HIPAA compliant as they ensure:

• Secure hosting
  We provide secure hosting solutions for your healthcare website to prevent cybercrime and unauthorised access.
• Data privacy
  As per HIPAA, data privacy is essential for reliability. We implement robust data privacy policies to maintain security and prevent data breaches.
• Ethical marketing
  We focus on ethical marketing practices to uphold the credibility and trustworthiness of your healthcare services.

Analytics & Reporting

YoCreativ’s healthcare services also focus on analytics and reporting aspects such as:

• Monthly performance reports
  Our experts provide monthly reports to evaluate site performance, including visits, service bookings, and user exits.
• Traffic source
  We identify your traffic sources to strengthen specific areas and attract a larger, more relevant audience.
• Lead conversions
  Our audit and reporting also focus on lead conversion strategies to maximize the ROI from your healthcare SEO efforts.